January 2025: Netflix Secures Women’s WC Rights, Hilde Dosogne Sets World Record & More

Welcome to Challengers Newsletter, your monthly update on the world of sport.


Major News 📰

  • Cycling governing body seeks ban on carbon monoxide use. (read)
  • NFL will play its first regular-season game in Berlin in 2025. (read)
  • FrappĂŠ par derrière par des supporters, un arbitre de foot finit aux urgences et porte plainte. (watch)
  • Emotional and shocking ending to World Chess Championship 2024. (men, women)
  • My friend Jamie shared a story about Integrity for the IIHF channel. (watch)
  • China sentences former Premier League soccer star to 20 years in prison for corruption. (watch)
  • NBC Sports enters Madden video game universe with alternate broadcast on Peacock. (read)
  • Netflix snaps up US broadcast rights for Women’s World Cup in ‘landmark deal’. (read or read)
  • Paul Pogba’s brother found guilty in extortion plot targeting the former France star. (read)
  • UEFA releases the Get Trained Save Lives CPR program. (take the training here!)
  • Magnus Carlsen disqualified from World Rapid and Blitz Championships 2024 for wearing jeans. (read)
  • With Sports Gambling Surging, Federal Regulation Is Discussed. (read)
  • Running a marathon a day in 2024, Hilde Dosogne has a world record. (read)

Playbook 📖

School tests weaknesses. Life rewards strengths. Spending more time on our weakest areas is tempting, but life mostly rewards us for investing in our strengths. Imagine a student who struggles with math but excels at writing. In school, they might spend hours raising their math grades from a C to a B. However, spending the same time on writing might move them from an A to an A+. Focusing on math makes sense when you’re taught to think in grades. It doesn’t make sense if you think about life. The difference between an A and an A+ in writing ability might mean the difference between a New York Times bestseller read by millions and a book that only 100 people read.” Address weaknesses only to the point where they stop holding you back. Then concentrate effort on your strengths.

Shane Parrish by Farnam Street

Sports Marketing 🎯

  • Comment Cornilleau a converti la France et Kim Kardashian au ping-pong. (watch in french)
  • Jingle Hoops Regifted by the NBA. (watch)
  • These short Paris 2024 animations went under my radar, there is something I really like about them (relai, escrime, tennis, tir Ă  l’arc, saut en longueur and gymnastics)
  • Playtomic, the perfect app if you are not Rafa Nadal. (watch)
  • Behind the scenes Quattro 1 – Candide Thovex. (must watch)
  • Aston Martin F1 and TikTok launch Creator Collective. (read)
  • GoPro: Best of 2024. (watch)
  • Why Liquid Death’s Branding Sells—Even Though Its Water Isn’t Special. (watch)
  • Brock Purdy Surprises the O-Line for the Holidays. (watch)
  • How creative storytelling drove 2024’s best YouTube ads by Google. (read)
  • Nike shifts more performance dollars to brand building as part of reset. (read)
  • NFL Inks Deal With Betches to Produce Football Content Targeted at Gen Z, Millennial Women. (read)
  • X and the NBA Team Up for Deeper Fan Interactions with Multiyear Deal Renewal. (read)

Athletes’ Toolkit 🎽

  • Phoneless, a short film by JR Alli. (watch)
  • Once a Year interview with Victor Wemby and Nike. (watch)
  • Here Is How Much Money I Lost Playing 1 Season Of Pro Tennis. (watch)
  • The all-consuming pressure of managing a football club. (read)
  • How to Get Sponsored for ANYTHING. (watch)
  • Gabriela Dabrowski played through breast cancer treatment to win Olympic tennis medal, WTA Tour Finals. (read)
  • Pro tennis player Jenson Brooksby talks about living with autism. (watch)

Sport Tec 🖲️

  • SP80 an EPFL based startup is presented by journal Le Parisien. (in french)
  • Toyota’s CUE6 basketball robot. (in french)
  • Golf Tech during tournaments by MKBHD. (watch)
  • The Simpsons Funday Football’ streamed live Dec. 9 on Disney+ and ESPN+. (watch)
  • Why Soccer Players Are Training in the Dark: Okkulo. (read)
  • Football goalkeeper Brad Guzan is interviewed by commentators whilst he’s playing. (watch)

Sport Docs 🍿

  • How Stephen Curry Is Building an Empire Beyond Basketball. (watch)
  • Rugged Rugby: Conquer or Die. (trailer)
  • Japan’s new skateboarding TV game show Kasso. (watch)
  • It’s In The Game: Madden NFL by Prime Video. (trailer)
  • Edith: Porsche’s Volcano Ascent. (trailer)
  • Undisputed: Oleksandr Usyk & Tyson Fury’s first meet. (trailer)
  • Polo: players’ lives on and off the field. (trailer)

Upcoming Events 🏆

  • A small recap of the Spengler Cup Hockey Tournament. (watch)
  • 07.01 Harlem Globetrotter’s Day
  • 12-26.01 Australian Open in Melbourne
  • 10-12.01 FIS Ski World Cup Adelboden
  • 13-23.01 Winter World University Games in Torino
  • 19.01 World Snow Day
  • 23-25.01 Winter X Games in Aspen Colorado
  • 31.01-15.03 Rugby Union Six Nations in UK, Ireland, France & Italy

Volunteering & Jobs 🧢

  • World Para Powerlifting Project Manager, IPC. (apply)
  • Intern – Olympic Values Education Programme, IOC. (apply)
  • Digital Marketing Specialist, Volleyball World. (apply)
  • Sustainability Coordinator by UCI. (apply)
  • Intern Project Coordinator at Athos Agency. (apply)
  • Administration Coordinator at AISTS. (apply)
  • 3 Jobs at the International Paralympic Committee in Bonn. (apply)
  • Women’s EURO Interns, UEFA, Nyon. (apply)
  • Senior Volunteer Manager, FIFA, Zurich. (apply)

Happy Sport 💙

  • Lakers’ minds blown by Oz the Mentalist. (watch)
  • Source to Sea down the River Thames WITHOUT Leaving it. (watch)
  • The Moment an emergency backup goalie ran with his gear to an NHL game. (watch)
  • Kalle Rovanperä driving at night during the FIA World Rally Championship. (watch)
  • Red Bull BC One World Final. (watch)
  • Watching Artistic Swimming upside down. (watch)
  • BLACK Water Track Skater. (watch)
  • Not sport but an important challenge: The Ocean Cleanup 2024 in Review. (watch)
  • Victor Wembanyama showed up to play chess with fans in New York City. (watch)

Challengers World 🌍

Last month I shared my discomfort of using Instagram for my project. I wanted to spend less time online and more time thinking, learning, writing: So I decided to make journal entries on the Challengers website. This month I share 5 concepts from 5 different thinkers that will allow you to start 2025 with clear goals and a focused mindset. You can read it here.


Thank you for reading, happy new year and see you next month. -Nicola

P.S. The ice hockey outdoors game on the photo was taken in 2022. Photo credit Behance.